Web-based learning
I handled the strategic planning, art direction and design for this web-based financial literacy program. I created both computer and mobile versions of the site, as well as a private labeling capability and full user reporting and follow-up marketing tools.
Web-based learning
Creating an Online Financial Literacy Program
Creating an Online Financial Literacy Program
My client needed to achieve two goals, (1) increase member participation among their approved sponsors, and (2) develop a lead generation tool among these prospective members. Using existing curriculum, I designed computer and mobile versions of an online based Financial Literacy Program that functions as a lead generation tool, while educating existing and prospective members with valuable information they need to better plan for their retirement.
Landing page. Informs users the nature of the "Planning Your Future" curriculum, describes the three learning tracks, and features a brief intro video that informs users of the ABC's of retirement planning, and how Planning Your Future can help.
Retirement Plan Basics, main page.
Curriculum page.